Colour Story is a Toronto-based digital design and strategy studio.

I like walking into leather repair shops. I like watching workers use those heavy duty machines to push through tough and old material and fix something that seemed broken. That's my craft, too. Bring me your workflow roadblock, and I'll fix it if I can—or let you know that it's time for a new pair of boots.

Design for ideas

Colour Story is a design strategy studio focused on the architecture of information, user experience, and narrative. We work with small businesses, nonprofits, professionals, educators, and creatives of all kinds to design digital and storytelling solutions.

Led by Jessica Duffin Wolfe, PhD.

Jessica Duffin Wolfe is a writer, designer, and Professor in the Faculty of Media, Creative Arts, and Design at Humber College in Toronto, where she teaches storytelling, interactive design, and code. All her projects draw on her unique background in literature, urbanism, web development, journalism, film, and design.

Learn more at jessicaduffinwolfe.com →

We got you

Services

Websites signal a handshake with your customers. How do you want to engage your clients? We'll help you figure it out, whether you're a professional offering services or running an online shop. If all you need is a nice little web boutique on the right platform, we can build it—quickly.
In the land before the internet, there were stories. We can help you tell yours, online or off. We work with filmmakers and content creators to first clarify their own storytelling goals then sharpen their narratives so they reach the right audiences. Whether you're figuring out your brand identity or workshoping your next film, we can help you streamline your pitch with the principles of powerful narrative and your audience's needs in mind.
Integrating AI meaningfully and ethically into existing workflows is challenging but increasingly essential. Colour Story can help you figure out how to lean on the right bot to ensure you have mental energy for the work that really needs a human like you.
Not everyone likes muddling around with computers and digital platforms. We do. We'll help you figure out how your existing system and workflow can be optimized by leveraging digital tools, whether you just need an update and refresh, or a total overhaul. And if you or your staff need to level up your digital skills, we can help with custom workshops and training sessions that get everyone up to speed and back at their desks asap.
Work By industry

Challenges we've enjoyed...

01. Digital Strategy

Recruitment interface for a reality TV casting director, detail tracking for architects, and websites for all and sundry.

02. E-Commerce

Inventory approaches for a vintage salvage store, shop design for a popcorn company, booking solutions for solo service providers.

03. Education

Digital class design for a music teacher, online student wellness plans for a university.

04. Media and Film

Launch strategy for content creators, story editing for filmmakers, back-catalogue digitization for a legacy magazine.